Green Business Paradigms: Finance, Human Resources, and Marketing for Sustainability - Front Cover

Green Business Paradigms: Finance, Human Resources, and Marketing for Sustainability - Back Cover

Green Business Paradigms: Finance, Human Resources, and Marketing for Sustainability

Author(s): Dr. Shradha Gupta Dr. Pradeep Jangde

599

Language:
English

Genre(s):
Teaching & Education

ISBN13:
9789359116358

ISBN10:
9359116351

Format:
Paperback

Trim:
8.5x11

Pages:
234

Publication date:
08-Jul-2024

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This edited volume represents a collaborative effort among academics, practitioners, and thought leaders, offering diverse perspectives and insights into the evolving landscape of green business practices. Our goal is to thoroughly explore how finance, human resources, and marketing can be leveraged to promote sustainable development and generate long-term value.

Dr. Shradha Gupta

Dr. Shradha Gupta serves as an assistant professor at OP Jindal University in Raigarh, Chhattisgarh. She holds a Ph.D. in Entrepreneurship and a Master's degree in Commerce. Her deep interest in finance and entrepreneurship guides her research goals, which focus on the intersection of these fields to offer valuable insights for both academics and practitioners. Dr. Gupta is dedicated to teaching and research, aspiring to inspire future business leaders to make innovative and ethical decisions.

Dr. Pradeep Jangde

Dr. Pradeep Jangde is an accomplished academician currently serving as an assistant professor at Govt. VYT PG Autonomous College in Durg, Chhattisgarh, specializing in commerce. With a Master's degree in Commerce (M.Com.) and a Ph.D., he brings a strong educational background and expertise to the academic community. His research interests encompass various aspects of commerce, including financial management, accounting, and business ethics, with his doctoral research providing valuable insights into the field.