In the heart of India, we find a profound principle that has guided our culture and hospitality for centuries - Atithi Devo Bhava, which translates to "The Guest is God." This age-old tradition forms the very essence of our identity as a nation and drives the hospitality sector in our beloved country. In "Atithi Devo Bhava", Roopali Kiron beautifully underscores the significance of this profound belief. It's a reminder that exceptional customer service isn't a choice; it's an embodiment of our commitment to honesty, transparency, and genuine care. This book is a treasure trove of insights, offering a glimpse into the experiences and choices that define guest satisfaction and customer service in India. It reminds us that Atithi Devo Bhava isn't just a saying; it's our way of life. It's a reflection of our deep-rooted patriotism, our love for our culture, and our unwavering commitment to making every guest feel like a cherished part of our extended family.