Management principles and Application “has been written in accordance with the prescribed syllabus of B.com III Semester of Utkal University. However, it will also prove useful for the students of other universities. It creates an initial impression in the minds of beginners about the Management principles and its applications. The contents of the syllabus have been kept in the mind throughout the book to prepare the student for the examination at the degree level. In every chapter the concept & the subject matter have been discussed in detail in a very simple language. Besides probable questions of objective, short, long type and self assessment are given at the end of each chapter. No originality is claimed in the subject matter, rather literature from different sources have been consulted. The authors owe to the original thinkers high honour, gratitude and great fullness. This book may be considered as a valuable to the course contents of Degree in commerce. We will thankful acknowledge the suggestions’ of our readers for further improving the book.